Bragg Gaming Partners with Bet365 in Ontario

Bragg Gaming Group announced that it has launched a Remote Gaming Server (RGS) and a new content plan with the Bet365 platform in Ontario. This move expands the overall reach of the Bragg Studios content that the company has been promoting.

This expansion extends throughout Ontario while also demonstrating the progress that Bragg has made as a whole throughout North America. It continues an expansion initiative in Canada, with Ontario being a focal point as the largest source of online gaming and sports betting in the country.

Bragg Studios is proprietary content from the gaming group, which includes Sea of Plenty from Indigo Magic and Fairy Dust from Atomic Slot Lab. That’s not even including the new, exclusive premium titles that come from the portfolio – Powered by Bragg – which includes Devils Lock from Blueberi, which is currently available through the Bet365 platform in Ontario.

The deal allows Bragg Gaming’s exclusive and proprietary content to be delivered through the Bet365 platform. It is brought to players at Bet365 through the aforementioned RGS technology. The news comes at an exciting time for Bragg Gaming as it’s an aggressive move for more rapid growth.

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About Bragg Gaming

Bragg Gaming Group is an iGaming technology provider that is content-driven. They serve both land-based and online gaming operators with both exclusive and proprietary content while doing so with cutting-edge technology.

Bragg Studios, the gaming group’s platform, offers well-crafted, data-driven, high-performing casino gaming titles from its own in-house catalogue, like Spin Games, Indigo Magic, Oryx Gaming, Atomic Slot Lab, and Wild Streak Gaming. Many users across Canada may be familiar with these titles.

Bragg has an extensive proprietary content portfolio that has several exclusive titles from studio partners through the Powered by Bragg platform. These games are built through the Bragg Remote Games Server, which is then distributed through the Bragg Hub, a content delivery platform which ultimately becomes available to Bragg’s customers.

Using the Player Account Management platform, several leading sportsbook and internet casino brands are supported and available to customers. Available to access are exclusive titles or offerings from the aggregated games portfolio, which is managed by a single back-office while also being supported by extremely powerful data analytics tools, not to mention the Fuze player engagement toolset.

Bragg is not only licensed throughout Ontario but in markets across the United States (Michigan, Pennsylvania, and Jersey) as well as the Netherlands, Italy, United Kingdom, Sweden, Spain, Germany, Colombia, and Malta. It has a truly international presence.

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About Bet365

Bet365 is an online gambling operator that is renowned around the world, offering sportsbook and casino services across the globe. The customer base for Bet365 currently exceeds 90 million players around the world, offering products in 22 languages. Accessing this revered platform is simple no matter where on the globe while also supporting transactions for up to 26 currencies from around the world.

Bet365 is also applauded for having a litany of responsible gambling tools. With self-limits and other restrictions, players at Bet365 can ensure that their habits remain fun and responsible at all times. Bet365 continues its own expansion in North America, not only joining Ontario’s regulated sports betting market but expanding into several states in America as well.

Comments From Bragg Gaming and Bet365

After the announcement of the new partnership, both Bragg Gaming Group and Bet365 commented. From Lara Falzon, the President and Chief Operating Officer at Bragg Gaming Group:

“We’re delighted to work with bet365, one of the leading operators in Ontario, to bring our player-engaging content to their customers in the province. This new content introduction with bet365 is the first step in what we believe will become a broader relationship for the introduction of our proprietary and exclusive third-party content with this leading iGaming operator in additional markets.

With Ontario pacing as one of the largest iGaming markets in North America, our partnership with bet365 will play an important role in our North American growth strategy and help drive consistent, long-term growth.”

From a bet365 spokesperson:

“We’ve been aware for some time of the high quality content that Bragg Gaming creates. We’re thrilled to welcome Bragg in to our portfolio of cutting edge gaming content partners, in one of our most exciting markets. Customers in Ontario will now be able to enjoy an even wider selection of market-leading titles within our Games product.”

This move comes at a time when Ontario is seeing record numbers in the iGaming industry. With more than $14B wagered in the second quarter of 2023, there is a belief that the rapid growth that has been seen in the first year of operation will only continue at a tremendous rate.

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Conclusion: Bragg Gaming and Bet365 Partner for Strategic Growth

Anthony Odiase

98 Articles

The collaboration between Bragg Gaming and Bet365 signifies a timely and strategic move for both companies. With Ontario emerging as a focal point for online gaming in North America, this partnership positions them well to capture a share of the rapidly growing market. The deal, which expands Bragg Gaming’s content reach via Bet365’s platform, is expected to play a pivotal role in the company’s North American growth strategy.

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