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WNBA vs NBA: Revenue Comparison

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Why Is There Still A Big Gap Between the WNBA and NBA Revenues?

NBA Expert

Rowan Fisher-Shotton

51 Articles

The NBA vs WNBA revenue comparison boils down to one simple fact: men’s basketball is more popular than women’s basketball.

At the end of the day, viewership is the driving force behind most of the money made in both leagues, and so as long as the NBA generates more TV revenue and ticket sales, the NBA will continue to make much more money than the WNBA.

Truthfully, we may never completely eliminate this gap, but with superstars like Breanna Stewart, A’ja Wilson, and Sabrina Ionescu taking the WNBA by storm and the up-and-coming talents of Caitlin Clark and Angel Rease, women’s basketball appears to be on the up and up.

With continued support and investment, the discrepancy between WNBA vs NBA salaries may diminish, allowing for more equitable opportunities and financial prosperity in women’s basketball.

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FAQs About WNBA vs NBA: Revenue Disparity

We’ve covered a lot of information in this analysis, but we know you might still have some questions about things we didn’t cover. Here are some more of the frequently asked questions about the NBA-WNBA revenue disparity.

What percentage of revenue does the WNBA get?

WNBA players are entitled to 50% of the money made above the WNBA’s revenue target. The WNBA’s revenue target increases by 20% every season (e.g., if the 2022 revenue target was $60 million, the 2022 revenue target would be $72 million).

Does the WNBA make more money than the NBA?

No, the NBA makes more than 16 times the amount of money the WNBA makes per year. In 2022, the NBA made $10 billion. It’s estimated that the WNBA made between $50-70 million that same year.

How much profit does the NBA make?

NBA profits vary from year to year. In 2022, the NBA’s revenue was $10 billion. NBA profits in 2022 were $2.7 billion.

Why isn’t the WNBA popular?

There are multiple reasons the WNBA isn’t as popular as the NBA. Overall, women’s sports are less popular than men’s sports. Also, the WNBA is a much younger league than the NBA. The WNBA is 26 years old. The NBA is 77 years old.

Who is the richest NBA player?

Out of active players, Lebron James is the richest NBA player. He has an estimated net worth of $1 billion. If we include retired players, Michael Jordan is the richest NBA player, with an estimated net worth of $1.7 billion.

Who makes the most money in the WNBA per year?

Diana Taurasi, Arike Ogunbowale, and Jewell Loyd are tied for who makes the most money in the WNBA annually. They each make $234,936 per year, the maximum salary allowed under the WNBA CBA.

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Sports Betting Journalist

Rowan Fisher-Shotton


51 Articles

Rowan is a highly accomplished sports betting journalist with a proven track record of over 6 years in the sports media industry. He is widely recognized for his insightful coverage and thought-provoking commentary on major leagues like the NBA, NFL, and NCAA.

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Facts checked by Eamon Doggett